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WolfLabs at 30 with David Suddaby

As part of our 30‑year celebrations, we’re catching up with some of our longest‑serving team members. Learn more about our Managing Director, David Suddaby, below.


What’s a standout memory or milestone from your time at WolfLabs that you’ll always cherish?

Dressing up for numerous marketing campaigns; a Wolf from Little Red Riding Hood, a Banana for National Pie week and Joseph for a Christmas Nativity scene!


What was your first role at WolfLabs, and what did it teach you?

When I first joined WolfLabs, the intention was for it only to be a temporary role for my gap year. I started as a PA to the then MD, Sean. Towards the end of the year though, I realised not only how much I was enjoying working at the company but also how much I was learning. That temporary role then turned into 3 years in Customer Service, 2 years in Sales, followed by 8 years in Marketing before coming Marketing Director in 2018, followed by Managing Director in 2021. Having seen first hand how the company encourages and facilitates professional and personal growth, it makes it really important to me to ensure the current board all hold this as a key factor when looking to move the company forward.  


How has WolfLabs changed or grown since you started?

A lot has changed since I joined WolfLabs back in 2005; new premises, lots of new faces, and we are now part of a much larger group. What hasn't altered though is everyone's dedication and unwavering commitment to customer service, quality, and continuous improvement.